Socio-Digital Service System Research Group
In order for human augmentation technology to have the desired effect in society, it is essential to appropriately position the role of this technology in daily life and work, and to establish a mechanism to create superior value through its utilization. Socio-Digital Service System Research Group is practically developing methods and methodologies for designing and operating such a value creation mechanism (service system) in cooperation with various experts and stakeholders (citizens, companies, local governments, etc.).

Group Member
Researcher
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Position, Name
(+@aist.go.jp)
Specialized research fieldsMain industrial fields / research subject -
Group leader
WATANABE Kentaro, Ph.D.kentaro.watanabeService engineering, Service design, Servitization of manufacturingNursing care, Manufacturing, Office work/Telework, Regional development, Construction -
Vice-Director of RIHSA
TAKENAKA Takeshi, Ph.D.takenaka-tService engineering, Human behavior analysis (employee engagement etc.), Service management (human capital management)Restaurant/retail, manufacturing, construction, marketing research -
Chief Senior Researcher
MIURA Takahiro, Ph.D.miura-tAssistive technology, Human interface and interaction,Healthcare, social inclusion, mobility -
Senior Researcher
SASHIMA Akio, Ph.D.sashima-akioSensor system, AI, Service engineeringMobile service, Healthcare, Service industry, Education -
Senior Researcher
MIWA Hiroyasu, Ph.D.h.miwaService engineering, Robotics, BiomechanismNursing care, Healthcare, Welfare, Construction -
Senior Researcher
AKASASA Fumiya, Ph.D.fumiya.akasakaLiving lab, Service design, Service engineeringRegional development/community, Healthcare, Mobility -
Senior Researcher
HO Quang Bach, Ph.D.ho-ootoriService marketing, Well-Being, Service mechanicsRegional development/community, Office work/telework, Healthcare, Tourism
Postdoctoral Researcher
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Position, Name
(+@aist.go.jp)
Specialized research fieldsMain industrial fields / research subject -
PARK Jooho, Ph.D.Living labRegional development/community
Technical Trainee
KIRIYAMA Daiki
Technical Staff
UMEBAYASHI Yukiko
MARUI Yoko
OSAWA Kotaro
MURAKAMI Yui
MURAKAMI Yumi
OHARA Akiko
Clericular Staff
ARAI Noriko
Invited Researcher
- YAMAMOTO Yoshinobu, Ph.D. (The University of Fukuchiyama)
- NISHINO Nariaki, Ph.D. (The University of Tokyo)
- KISHITA Yusuke, Ph.D. (The University of Tokyo)
- MIKAMI Koichi, Ph.D. (Keio University)
- SUGIMOTO Shunsuke, Ph.D. (Keio University)
Collaborative Researcher
- MITAKE Yuya, Ph.D. (The University of Tokyo)
- Husna Zainal Abidin, Ph.D. (Wakayama University)
- KANEKO Yukino(Sompo Care Inc.)
- MATSUO Masaki, Ph.D.(Tsukuba University of Technology)
- MINE Yuuko, Ph.D.(University of Occupational and Environmental Health, Japan)
- TAKAHASHI Hiroki, Ph.D. (The University of Tsukuba)
Research Advisor
- FUJISAKI Motoi(Sompo Care Inc.)
Research theme
Socio-Digital Service System Research Group is promoting research and practice by setting up cross-cutting research themes for various industrial fields.

Service engineering/service design methodology
We are engaged in research and practice of methodologies for designing and operating service systems that utilize digital technology including human augmentation technology (digital service systems).
The detailed information is available at the following website.
https://soda.pj.aist.go.jp/

Living lab and social lab
We conduct research and practice of Living Lab, where we identify regional and social issues and develop solutions with citizens, and of Social Lab, where we conduct research and development and social implementation through co-creation with citizens.

Service process analysis
We are developing technologies and methods to measure and analyze the behavior, situation, and psychological state (satisfaction, etc.) of customers and employees, and to help realize better services.

Well-Being, ELSI, employee health management
We conduct research on the approaches required to understand and improve the wellbeing of citizens and workers, as well as the management style (employee health management).
We also examine ethical, legal, and social issues (ELSI) posed by human augmentation technologies and their implementation, and how to address them.

Service standardization
We are working to create and standardize rules, guidelines, and case studies related to the smooth operation of services, requirements, and good design practices.
Areas of activity: ISO TC159 (ergonomics), TC312 (service excellence), TC314 (aging society), TC324 (sharing economy), etc.
